Why these coffee brands choose custom printed packaging
You only have seconds to make an impact on customers and win mindshare for your brand. To maximise your chances of being spotted, invest in packaging that showcases your brand at its best.
Custom printed packaging helps attract the attention of customers, and tells them everything they need to know about your brand in a single glance.
Specialty coffee often comes with a rich backstory, while transparency and traceability are becoming increasingly important in the coffee sector. Today’s coffee customers want to know who grew the coffee, where it was produced, which variety it is, and how it was processed, among many other important details.
Custom printed coffee bags allow you to seamlessly integrate information about your coffee onto the packaging in a number of ways. For starters, roasters can include it on the actual printed material layer of the packaging, rather than a label. By minimising the amount of materials used to package the coffee, you consequently reduce its carbon footprint.
How can you custom your coffee bags?
Custom printed packaging offers specialty coffee roasters a greater level of customisation by using all the available space on a bag to communicate your brand identity to potential customers.
Check out our guides to custom make your coffee bags.
